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一元初始,萬象更新
一股祥龍瑞氣,穿越古典中式園林,化作燭火香氣,點亮緋紅擴香爐。
In the beginning of the year, with a fresh start, everything is renewed.
A sense of auspiciousness, embodied by a divine dragon, traverses through classical Chinese gardens, transforming into the fragrant glow of the Red edition of La Promeneuse.
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2024,我們迎來了龍年,這次受無值制所 NULLPIXEL委託,為法國香氛品牌 TRUDON製作了形象影片,以展現將在龍年新春推出的新產品 - 緋紅擴香爐。
整部影片採用了傳統國畫的風格,細膩呈現中式古樸質感,點綴臘梅與竹子等金色元素,寓意繁榮。並透過將場景元件分層,建立出的3D深度,結合三軸運鏡與龍的2D逐格繪製,使得龍得以生動地穿梭在園林中,為 Trudon 新年推出的緋紅擴香爐,營造了古典大氣的出場。
In 2024, we welcome the Year of the Dragon. Commissioned by NULLPIXEL, we have created a promotional video for the French fragrance brand TRUDON, showcasing their upcoming product for the Lunar New Year – Red edition of La Promeneuse.
The entire animation adopts a delicate traditional Chinese meticulous painting style, delicately presenting a vintage Chinese aesthetic. It is embellished with golden elements such as plum and bamboo, symbolizing prosperity. And, by layering scene elements and creating depth in a 3D space, coupled with 3D camera movement and frame-by-frame animation of the dragon, the animation vividly captures the dragon's dynamic movement through the garden. This creates a classical and atmospheric introduction for TRUUDON’s Lunar New Year La Promeneuse launch.
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Motionboard
The Credits
Presented by TRUDON
Director:KU, 無值制所 NULLPIXEL
Art Director:TRUDON SHANGHAI
Project Manager:Gigi, 無值制所 NULLPIXEL
Art:鍾念恩 Nien Chung
Animation : 鍾念恩 Nien Chung
Art Director:TRUDON SHANGHAI
Project Manager:Gigi, 無值制所 NULLPIXEL
Art:鍾念恩 Nien Chung
Animation : 鍾念恩 Nien Chung